An industrialist looks at a rain forest and sees trees to cut down and sell, while an environmentalist sees the ‘lungs of the planet’. To one person, complying with a mandate to wear a face mask in public during a pandemic is an act of communal responsibility. To another, it’s a denial of personal freedom. Same data, but opposite conclusions.
The reason for this, believe internationally acclaimed authors Kenneth Cukier and Viktor Mayer-Schönberger, is that we all look at the world through different ‘frames’. By recognising the frames that we are using, they say, we can all learn to rethink them and make better decisions. We can see the world in entirely new ways.
On May 18 Cukier and Mayer-Schönberger come to Intelligence Squared to share their insights. In conversation with science writer Timandra Harkness they will explain how our ability to adjust our vantage point on the world is the essential skill humanity needs for the 21st century and will help us address the looming challenges we face, from pandemics to populism, AI to cyberattacks, wealth inequality to climate change. As examples, they will point to the way Spotify beat Apple by framing music as experience, how the #MeToo Twitter hashtag reframed the perception of sexual assault, and how, as they will argue, the UK’s decision to frame Covid-19 as seasonal flu led to disaster, while New Zealand’s framing it as SARS led to only 26 deaths.
Join us and learn how we can choose the frames that will help us think more creatively, make better decisions and ensure better outcomes for ourselves and for humanity as a whole as we navigate these turbulent times.
Book bundles include one ticket for the online debate, plus a copy of Kenneth Cukier, Viktor Mayer-Schoenberger and Francis de Vericourt’s book Framerswith free UK P&P. Books will be posted within 1-2 weeks of the event finishing. Click here to purchase a book bundle.
Framers by Kenneth Cukier, Viktor Mayer-Schoenberger and Francis de Vericourt is available to buy from Primrose Hill Books, for £17 (RRP £20) including free UK P&P. Intelligence Squared+ subscribers receive further discounts on other books featured in our events. Click here for more information and to subscribe.
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Speakers subject to change.